The Scenic Rim has joined an elite group of Australian destinations by achieving ECO Destination Certification with Ecotourism Australia.
It is the 12th region in the country, and sixth in Queensland, to be awarded the honour, as a result of meeting global best-practice standards in ecotourism, responsible travel and environmental conservation.
Ecotourism Australia CEO Elissa Keenan the Scenic Rim, located an hour from Brisbane and the Gold Coast, was celebrated for its UNESCO World Heritage Gondwana rainforests, dramatic landscapes and six National Parks.
Ms Keenan said visitors could immerse themselves in nature, savour award-winning local produce, and experience the region’s warm hospitality.
“As a hub for ecotourism, the Scenic Rim is home to iconic pioneers like Binna Burra Lodge, O’Reilly’s Rainforest Retreat, Mount Barney Lodge, and Araucaria Ecotours, alongside a further nine Ecotourism Australia-certified businesses offering exceptional sustainable experiences for eco-conscious travellers,” she said.
“This certification underscores the Scenic Rim’s dedication to implementing sustainable tourism strategies aligned with global best-practice standards.”
Ms Keenan said by fostering high-quality nature-based experiences and advancing sustainable destination management, the region strengthened its position as a leader in responsible tourism.
Scenic Rim Mayor Tom Sharp said tourism was one of the Scenic Rim’s most valuable industries.
“Achieving ECO Destination Certification reinforces our commitment to sustainable practices, creating better places for locals and visitors alike,” Mayor Sharp said.
“This recognition inspires deeper appreciation and responsibility for preserving our extraordinary landscapes.”
Mayor Sharp said the milestone was led by Scenic Rim Regional Council in collaboration with local tourism operators and stakeholders.
“This achievement would not have been possible without the strong partnership between Council and Ecotourism Australia, as well as essential funding support from both the Queensland Government and WWF Australia,” he said.
Mayor Sharp said the certification would help the Scenic Rim leverage the growth in demand for nature-based tourism, foster job creation, and enhance community services and facilities, including leveraging the tourism opportunities of the 2032 Olympic and Paralympic Games.
Ms Keenan said ECO Destination Certification at the Ecotourism level assessed a region on more than 90 criteria across eight sections including Destination Management, Environment and Climate, Culture and Tradition, and Social Wellbeing.
“By achieving ECO Destination Certification, the Scenic Rim joins a global network of more than 160 destinations in 60 countries through Ecotourism Australia’s partnership with Green Destinations.”
Find out more about the region at the Visit Scenic Rim website.
